Guest Speaker - Mr. Hironori Yamamoto from ANA

Feb 10, 2019

ANA1.jpgOn Feb 7, in the Marketing class, MBA students pitched a plan of action to ANA's Senior Director of Market Communication, Hironori Yamamoto. After sharing his feedback with the class, he talked about ANA's Marketing Department, about the different strategies the airline has for the domestic and international market and the importance of creating an enhanced digital experience with several touch points along with a consistent message across channels.ANA2.jpg

We would like to express our deepest gratitude to Yamamoto san, for taking the time off his busy schedule to join our Marketing session.