Self-Construals and Interactive Constraints on Consumer Complaining Behaviors in Japan. Japan-U.S. Communication Association, NCA 99th Annual Convention, Washington D.C., November 21-24, 2013

The Effects of Self-Construals and Interactive Constraints on Consumer Complaint Behaviors across Cultures. Scholar to Scholar, NCA 99th Annual Convention, Washington D.C., November 21-24, 2013

Levels of Self-Criticism and Self-Compassion in Depression among College Students in Japan. Health Communication Division, NCA 99th Annual Convention, Washington D.C., November 21-24, 2013

The Effects of Self-Construals, Self-Criticism, and Self-Compassion on Depression. Japan-U.S. Communication Association, NCA 99th Annual Convention, Washington D.C., November 21-24, 2013

Boundary Spanning vs Status: Competing Drivers of Institutional Deviance in the Japanese Syndication Market. ESADE. Paper presented at The Hong Kong Polytechnic University, Hong Kong, November 15, 2013

東アジアにおける消費者行動の文化差に関する実証研究ー自己贈与消費における日中差ー　第2回マーケティングカンファレンス2013　2013年11月10日　早稲田大学

個人主義が拡張するネットワークと関係流動性　Facebookとmixiにおける自己表現　日本社会心理学会　第54回大会　2013年11月2日（土）～3日（日）沖縄国際大学

Career Mobility in the Embedded Market: How Workers Find Jobs in the Japanese Financial Sector　2nd Annual CIRANO-CIREQ Workshop on Networks in Trade and Finance October 25-26, 2013 Montreal, Canada

Differential Impact of Interpersonal Engagement Orientations on Customer Satisfaction across Cultures through Customer Participation in Service Process: A Structual Equation Modeling-Based Multi-Group Analysis. The 44th Annual Conference of Association for Consumer Research North American Conference 2013, October 3-6, 2013

Educational Credentialism and Elite Formation in Japan: A Long-term Perspective　日本経済学会2013年度秋季大会　2013年9月14日―15日　神奈川大学

How Competitive Dynamics Affect Knowledge Seeking Behavior of Market Leaders and Followers. 73rd Academy of Management 2013 Annual Meeting Orlando, Florida

Observer intervention in incidences of religious harassment in the workplace. 73rd Annual Meeting of Academy of Management 2013 Orland, Florida

Reputation Incongruence and the Preference of Stakeholder: In the Context of MBA Ranking. 73rd Annual Meeting of Academy of Management 2013 Orland, Florida

“Welfare States and the Redistribution of Happiness.” Presented at American Sociological Association meeting, New York. August 2013.

Cultural influence on customer participation in value-creation activities Summer SCP at APA (Division 23)　121st Annual Convention, August 2013

Framing From Afar: External Agents and the Construction of the Japanese Ji-Buru Industry. Center on Japanese Economy and Business, Graduate School of Business, Columbia University, August 2013

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This paper explores how "framing from afar," in other words, the construction of categories by external agents--policy makers, regulators, local governments, consulting firms and other actors--influences the establishment and subsequent evolution of a new industry. We use the case of the Japanese microbrewery industry to demonstrate how initial external category-setters shape the evolution of the industry by influencing the type of producers that enter and what they produce. We show that external agents used the pre- existing term "jibiru" - meaning regional or local beer - to define the new industry in terms of regional economic growth. This broad category framing served to legitimate entry by producers from a diverse range of backgrounds, and invited extreme experimentation around local and regional ingredients; it also made it difficult for the industry to reach a shared consensus on the taste and characteristics of the products. Our findings contribute to the literature on industry emergence by demonstrating how early category framing by external actors - whose interests may diverge from those of consumers and producers - may impact the nature of entrants, their product development choices, as well as the long-run legitimacy of the industry itself.

Co-creation Orientation: The Construct, Antecedents, and Consequences. Frontiers in Service Conference July 2013

Service Globalization: Measuring Cultural Context, Contextualization Capabilities, and Knowledge Transfer in Value Co-creation Process. 22nd Frontiers in Service Conference National Taiwan University, Taipei, July 4-7, 2013

Cultural differences in customer participation: Impacts on customer purchase and consumption behavior. 22nd Frontiers in Service Conference National Taiwan University, Taipei, July 4-7,2013

Effects of cultural orientation on customer goals: A dynamic analysis. 22nd Frontiers in Service Conference National Taiwan University, Taipei, July 4-7, 2013

Japanese multinational companies' technological innovation in China presented at the Asia Academy of Management's Summer Research Forum in Hong Kong, June 2013

Institutional Environments as shaping Employee Expectations and Tacit Knowledge in China and Japan. Association of Japanese Business Studies 2013

Comparative Business Systems:Institutionalized Monitoring and National Differences in Employee Impression Management and Expectations in China, Japan, Korea, & the U.S. Academy of International Business 2013

顧客の参加行動と満足をめぐる構造探索と価値共創支援　ベイジアンネットワークによる検討 2013年度サービス学会 第1回 国内大会 同志社大学 2013年4月11日発表

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本研究では，海外展開を行っている教育サービス企業の顧客を対象とした，性・年齢，居住国などの「対象者属性」と「個人文化特性」，参加行動，企業・従業員への顧客ロイヤリティ，満足度といった「価値共創要因」に関する詳細なアンケート調査を企画し，2012年10月～11月の約2か月間に世界5か国59教室を通し， 2952名の有効回答を得た．このデータを，各国ごとに標準化した後に尺度化，カテゴリ化したデータに基づき価値共創に関わる35の分析要因間の構造をベイジアンネットワークモデルで探索し価値共創構造を得た．得られたネットワーク構造から，国による影響の差異が明示され，個人文化特性，価値共創要因の関係性が把握できた．さらにこの構造を利用した確率推論シミュレーションを実施し，実務現場にフィードバックすることで，実際に企業と顧客の価値共創支援を行ったのでこれを報告する。

文化に根差した食サービスのグローバル化　鮨かねさかのシンガポール進出の事例から 2013年度サービス学会　第1回　国内大会　ポスター発表　2013年4月10日～11日　同志社大学

「おもてなし」サービスのグローバル化　資生堂の中国進出の事例から　2013年度サービス学会　第1回　国内大会　2013年4月10日～11日　同志社大学

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Cultural differences in representation of three-dimensional space: Linear perspective versus "Mitsuwari" composition. 14th annual meeting of the Society for Personality and Social Psychology, New Orleans, LA, USA, January 18, 2013

Negative Impact of Seeking Independence in a Global Japanese Company. SPSP2013, Cultural Psychology Preconference to 14th Annual Convention of the Society for Personality and Social Psychology January 17, 2013 New Orleans, USA

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It has been suggested that under globalization, Japanese organizations become to seek "independence" (Uchida & Ogihara, in press). Unlike in the US, however, independence in Japan has more negative connotations, especially in its deteriorating effect of social relationships. In this study, we examined the impact of independence (vs. interdependence) in a large Japanese company facing globalization, which have been shifting away from seniority toward pay-per-individual performance system. Twenty-nine employees in the company (22-58 years old) participated in a study, in which they were instructed to recall and describe the situations where they experienced independence from colleagues (N=14) or they experienced interdependence with colleagues (N=15). After 20-minutes recall session, they were asked to evaluate their own emotions, colleague's emotions toward them, and their feeling of ability and power under the situation. Eighteen independent and 35 interdependent situations were obtained from the study, showing that independent situations were less likely to be recalled. The results also indicated that negative emotions (e.g., miserable) were more strongly experienced by the participants in the independent (vs. interdependent) situations whereas positive emotions (e.g., joy) were more strongly experienced in the interdependent (vs. independent) situations. Furthermore, participants evaluated other's positive emotions toward them more positively in the interdependent situations. Although independence is suggested to be related to power, the independent situations were less likely to be evaluated to lead "feeling ability and power." Confirming the theory of conjoint models of agency, Japanese workers evaluated interdependence more positively and felt even autonomy and ability in the interdependent situations.